Online Business Stats for Beginners

In this post we’ll go over some basic online business stats for beginners and wrap up with a mention to 2 other stats mid to advanced business care about. Basic Online Business Stats Let’s say you had a product or service you’re ready to sell and you decide to...

All About UTM Parameters (UTM Tags)

Let’s review what UTM tags are and why online businesses use them. In essence, UTM tags (UTM Codes) are link modifiers that add analytics information to your URLs. They don’t change where you go. All they do is allow you to collect stats when running your own tracking...

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